by Blue Zone Marketing | Sep 9, 2025 | Blue Zone Marketing, marketing, NIL, reputation-management, Uncategorized
In recent years, a decisive shift has occurred in the world of marketing and college athletics: NIL marketing. NIL stands for “Name, Image, and Likeness,” and it refers to a program that allows college athletes to capitalize on their name recognition and local...
by Blue Zone Marketing | May 9, 2025 | marketing, Uncategorized
Marketing collaboration is nothing new, but this trend has shifted over time. Today, collaborations as a marketing tool are flourishing, primarily with influencers and social media platforms. With a tidal wave of brands jumping on this bandwagon, the question remains:...
by PJ D'Angelo | Jan 3, 2025 | Uncategorized
In the fast-paced and ever-evolving marketing landscape, one term you’ll frequently come across is “Social Media Marketing” (SMM). Social media is your best friend if you’re new to the marketing world and eager to make a splash in the digital...
by PJ D'Angelo | Jan 3, 2025 | Uncategorized
The success of Blue Zone Marketing is a testament to adaptability, resilience, and growth in the digital marketing field. 2023 has presented its share of challenges, including financial uncertainties gripping our nation. However, despite the economic turbulence, we...
by PJ D'Angelo | Jan 3, 2025 | Uncategorized
When ushering in a new year, it’s customary for people to contemplate making personal resolutions. When you own a business, it’s equally imperative to set goals for the growth and success of your company in the coming year. The evolving business landscape...
by PJ D'Angelo | Jan 3, 2025 | Uncategorized
In the contemporary landscape, digital marketing is necessary to connect with your audience effectively. Without an online presence, clients may perceive a lack of commitment or even question the legitimacy of your business. It is imperative to recognize that in...