by Blue Zone Marketing | Jul 7, 2025 | Branding, design, marketing
Your logo is the face of your brand. The Nike swoosh. The McDonald’s golden arches. The Ford blue oval. For these major brands, just one glimpse of their famous logos evokes a lifetime of impressions. These companies have invested millions in promoting and...
by Blue Zone Marketing | Jun 28, 2025 | Branding, reputation-management
User feedback should not be regarded as a “helpful” aspect of your marketing strategy. Today, you should recognize it as a cornerstone of how your business communicates. From online reviews and social media comments to surveys and support tickets, every piece of...
by Blue Zone Marketing | Jun 19, 2025 | Branding, marketing
Hyperconnected consumers are overloaded with choices and persuasive messages, making it challenging for brands to seize and retain attention. Like any human relationship, building and maintaining a lasting connection with your audience requires authenticity, trust,...
by Blue Zone Marketing | Jun 9, 2025 | Branding, marketing, reputation-management, social-media
Although important, websites and social media presence are not the only aspects of effectively marketing your brand. Podcasting has surfaced as a powerful medium for businesses and professionals looking to expand their reach, build relationships, and create...
by Blue Zone Marketing | May 19, 2025 | Branding, design, media, social-media
The average consumer scrolls through 300 feet of content on their mobile devices daily—equivalent to the length of a football field! That means your visuals may have only a second or less to catch someone’s attention. Creating captivating visuals isn’t...
by Blue Zone Marketing | Apr 10, 2025 | Branding, marketing
Entrepreneurship is exciting, but the day-to-day reality isn’t all Instagrammable moments, hustle quotes, and overnight success. It’s about resilience, taking risks, pushing through when you’re tired, believing in your dream when things get tough,...
