by Blue Zone Marketing | Apr 22, 2025 | media, social-media
In a world where consumer attention spans are shorter than ever, visual storytelling for marketing isn’t just a trend; it’s a necessity. Whether it’s an eye-catching still image, a compelling reel, or a witty GIF, the right visuals can inject new...
by Blue Zone Marketing | Mar 24, 2025 | media, social-media
When you’re engaged in social media marketing, staying relevant means embracing the tools and features that platforms like Instagram and Facebook offer, even as those features may evolve. Blue Zone Marketing has used these platforms for years, helping our...
by Blue Zone Marketing | Mar 19, 2025 | media, social-media
The media landscape has experienced a seismic shift over the past few decades. Social media and streaming services have displaced traditional media in nearly every mass communication sphere, including news, programming, and advertising. Self-made influencers have...
by Blue Zone Marketing | Feb 4, 2025 | marketing, media, social-media
Creating Quality Media Content for a Visual-First World The adage “a picture is worth a thousand words” has taken on new significance in the modern age of ubiquitous smartphones, tablets, and laptops. We live in a visual-first world where compelling...
by Blue Zone Marketing | Jan 30, 2025 | marketing, SEO, social-media
Are hashtags dead? Let’s be honest—hashtags have been ridiculed, celebrated, ignored, revived, and endlessly debated by influencers, marketers, and your average social media user. Yet, what once seemed like a fleeting trend has proven surprisingly resilient. At Blue...
by Blue Zone Marketing | Jan 25, 2025 | marketing, social-media
At Blue Zone Marketing, we’ve seen it all when it comes to social media. With years of experience in the digital marketing arena, we’ve pinpointed two major mistakes that marketers make when approaching social media: The Two Big Mistakes Marketers Make 1....